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Timeless Coca-Cola. A team of scientist’s study new formulas and tastes to keep up with the times. But for Alphie the stock has little scope

Apr 15, 2019 - 14:52 GMT+0200

‘Refreshing the world, one story at a time’, this is how the multinational Coca-Cola has conquered the palate of consumers in over 200 countries around the world. The secret recipe for success for the American company, with total revenues of 31.8bn USD for 2018, is its Research and Development team. Located in 6 structures across the globe, R&D Lab has the task of creating new formulas and testing the ingredients with the aim of producing beverages that satisfy consumers’ desires and adapt to current market trends. Apart from the unmistakable taste of Coca-Coca, the same in every country of the…

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